Work with Analytics and Segmentation
Do not be blind, you need to learn from your mistakes and track your success. That involves using segmentation and analytics to start refining your online indevours and generating even better results than you would without working with analytics. Timing is another one that can vary widely depending on your list. Our advice is to experiment with this and see what gives you the best results.
To sum up:
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Your website should be linked with Google Analytics, Search Console, Google Dev Tool, Bing WebMaster tool, and any PPC platforms you use.
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Create reliable conversion tracking to track with data, not with your gut what brings clients to your business.
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If you work with a team of marketing specialists ask them if they can provide all in one online the dashboard that shows the success of your online presence in real-time.
All in one marketing dashboard, General view
All in one marketing dashboard, ranking
All in one marketing dashboard, keywords ranking